· By Jonathan Berhani

Happy Tabs toothpaste tablets: Founders Introduction

Happy Tabs toothpaste tablets: Founders Introduction 

We are Jonathan en Annejan the co-founders of Happy Tabs Toothpaste Tablets. One year into our Happy Tabs toothpaste tablet journey we wanted to show our faces :)

Our Happy Tabs toothpaste tablet adventure began a little over a year ago. We noticed that oral care products are almost exclusively made of plastic packaging and we did not even mention the fact that toothpaste tubes (almost all squeezable tubes) are very hard to recycle because they are made of different materials that require different post-consumer processes. 

tube vs Happy Tabs toothpaste tablets

Walking through the supermarket and drugstore aisles, it was astonishing to actually see the massive amount of plastic used in packaging, like every damn thing was packaged in plastic and subsequently the plastic was packaged in cartons, talking about over packaging!  

 Plastic-free toothpaste tablts

I mean, think about it. We have been brushing our teeth with plastic toothpaste tubes since the introduction of the first Colgate toothpaste tube in the 1890s! Time for green innovation is long over due! Over the last decades, we have seen innovations in toothbrushes medical oral care treatments, but barely any innovation in green clean alternatives to conventional plastic toothpaste tubes!  Well that ends with Happy Tabs toothpaste tablets, currently available in 120 stores + we ship international!

Happy Tabs toothpaste tablets

Last but not least!

We want to thank you again for joining the plastic-free movement with Happy Tabs toothpaste tablets. As a token of appreciation, we would love to support you on your zero waste journey by proving FREE Bamboo toothbrushes

Code: FREE-Brush (copy paste at check-out)

Happy brushing !